Office Chats with Madame Blue

Episode 54: Ju Rhyu, the Co-Founder and CEO of Hero Cosmetics. Hero Cosmetics launched in 2017 with one product, The Mighty Patch, a hydrocolloid pimple patch that visibly flattens and minimizes pimples overnight. Today, Hero Cosmetics sells a box of the Mighty Patch every three seconds, and it’s been the number-one product in the skincare and acne care categories on Amazon for several quarters.Since I last spoke to Ju on the podcast, Hero Cosmetics has expanded with over 30 products launched and generated $100 million in revenue in five years. Most recently, Hero Cosmetics was acquired by Church & Dwight in September 2022 for $630 million. In this episode, Ju chats about: Hero's successful omnichannel distribution strategyThe company’s product innovation processTop takeaways from Hero’s $630M acquisitionTips for founders and entrepreneursIf you enjoyed this episode, please subscribe/follow the show and leave a rating and review on Apple Podcasts and Spotify. Thank you! Hosted on Acast. See acas