Paper Planes Podcast

Capping a 25-year career where he served as a chief marketing officer and executive vice president of business development, and fellow podcast host Scott J. Miller joins Simon Dell to talk through new approaches to marketing. They discuss how the change of the world is creating new marketing strategies; they touch on Scott's interview with Matthew McConaughey and the new release of Scott's book "Marketing Mess to Brand Success."  If you are looking for an entertaining episode on how you can approach marketing differently, then take a listen. 

It's all about content! How often do we hear that as marketers, but do we really know what that looks like in practice? Is it about volume, keyword research, backlinks or quality? Simon talks with the CEO of Codeless & Wordable, Brad Smith, who is all about content, the creation, production and optimisation. Giving his insights on the do's and don't when creating content. How best to use your content to work for your business and not against it. Brad also takes us through what makes up good content, what to avoid when creating content and how to use content to boost your ROI. 

The growth of e-commerce has brought significant opportunities to retailers, as most of us would have shifted from in-store to online channels. But what does that mean for the people responsible for getting our packages from the retailers to our homes? In this week's episode, Simon talks with Mark Mcginley, CEO of Couriers Please, who gives some insight into the business of couriers and how new shopping habits have impacted them. 

Are you starting to tear your hair out, thinking, how do I really keep my customer loyal? Stress no more. This week we talk about all things loyalty marketing, how to kept your customer loyal, how to keep them coming back and most importantly, how to keep them spending with you. Joined by fellow podcast host and loyalty marketing expert Paula Thomas. Simon and Paula give you everything you need to know on how to keep your customers loyal. Don't forget to check out Paula's Podcast "Let's Talk Loyalty" https://podcasts.apple.com/ie/podcast/lets-talk-loyalty/id1477471222 We love to know what you think so, give us a rating and review on Apple Podcast. Follow us on Instagram here to get more advice on marketing, branding and business. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com 

Ever wonder what happens at the end of fishing rode once it's launched into the ocean? Simon talks with Phil West, the co-founder of Siren Cameras, about his amazing story of creative innovation and developing a product for a market that not many people had insight on. Listen in to learn about Phil and his partner's journey to get their product to market.

Being able to generate leads for your business is key to growing your business, but how do you generate leads? In this episode, Simon chats with Jaclyn Curtis, COO of Bant.io, a B2B lead generation solution, who has developed a solution that will help you generate leads and grow your business. Please remember to give us a rating and review on Apple Podcast - https://podcasts.apple.com/au/podcast... And find out more about our sound engineer Gilberto here: www.thepodcastboss.com.

Ever wondered why does a customer choose one retailer instead of other? In this week's episode, Simon chats with Richard Hammond, founder & CEO of UnCrowd, who has devised a solution that helps retailers get the best business by answering this particular question. If you like what you hear, don't forget to give us a rating and review on Apple Podcast! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com 

Simon Dell chats with Growtion Managing Director Mal McCallion on the value of building online trust through marketing content.  You can contact Mal McCallion here. Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com 

Simon chats with Lisa Macqueen, CEO of Cleancorp, about taking the leap and launching her own cleaning business. Lisa provides insight into her journey, from launch to industry leader and how to stand out in a highly competitive environment. You can contact Lisa Macqueen here. Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com 

Simon chats with Pace PR President and Founder, Annie Scranton on being your brand's own publicist. You can contact Annie Scranton here: https://www.linkedin.com/in/anniescranton/ Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com 

Simon Dell discussed with Liza Nebel, the founder of Blueocean, about how AI can help inform marketing and branding strategies. Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com 

Simon Dell discussed with David Khim about how to use content marketing to sustainably and economically grow a business (no matter the scale). Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com 

Simon Dell discussed with Brooke Burns about how businesses can grow with PR effectively. Brooke Burns is a hospitality PR specialist and podcast host of The PR Pod. You can connect with Brooke here: https://www.linkedin.com/in/brooke-burns-pr/ Check out The PR Pod here. - Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com

Anthony Nappa was a 19-year-old labourer when he started selling beauty products on eBay as a hobby. Today, he and his brother, Guy Nappa, runs Australia’s second-largest pureplay eCommerce beauty platform.  You can connect with Anthony and Guy here: Anthony: https://www.linkedin.com/in/anthony-nappa-6a5173173/ Guy: https://www.linkedin.com/in/guy-nappa-24221816b/ Check out Oz Hair & Beauty website here. Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com

This entire episode is about my background and my story. And if you're reading that and want to skip this episode, I totally understand. This isn't meant as an egotistical boast - far from it as I don't believe I have anything to boast about. Totally the opposite. This is more to help business owners out there know that it can be hard, you can make mistakes and you can learn and improve from them. Hopefully you find it useful and it doesn't bore you to death! Find me on: Twitter: https://twitter.com/IAmSimonDell LinkedIn: https://www.linkedin.com/in/iamsimondell/ Email: simon@cemoh.com Website: www.cemoh.com - Please remember to give us a rating and review on iTunes! Our Instagram page is here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com

Welcome to episode 100! In this episode, Simon Dell reflects on what he's learned during his time with the Cemoh Marketing Podcast with a special guest, Simon Bell. Simon Bell is a business coach and is the Podcast Host of Zen Business Podcast. You can connect with Simon Bell here. Please remember to give us a rating and review on iTunes! Our Instagram page is here. Contact the team at www.cemoh.com or Simon here. If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com

Simon chats with Edwina and Patrick about #Fakenews and its impact on marketing. Please remember to give us a rating and review on iTunes! Our Instagram page is here: https://www.instagram.com/askcemoh/ Contact the team at www.cemoh.com or Simon here: https://www.linkedin.com/in/iamsimondell/ or here: https://twitter.com/IAmSimonDell If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com

Simon chats with Llew Jury, Founder & Managing Partner of Sprint Ventures, Chair of Reload and Director of Advancer in episode 98 of the Cemoh Marketing Podcast. In this episode, Llew touched on some great tactics to build and grow an agency. Please remember to give us a rating and review on iTunes! Our Instagram page is here: https://www.instagram.com/askcemoh/ Contact the team at www.cemoh.com or Simon here: https://www.linkedin.com/in/iamsimondell/ or here: https://twitter.com/IAmSimonDell If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com

Simon chats with Xenia Muntean, CEO and Co-Founder of Planable, about styling great Instagram grids and building an effective content machine. Planable is a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. It speeds up the way social media campaigns are managed and makes planning, visualizing and approving social media posts easy and fun. Please remember to give us a rating and review on iTunes! Our Instagram page is here: https://www.instagram.com/askcemoh/ Contact the team at www.cemoh.com or Simon here: https://www.linkedin.com/in/iamsimondell/ or here: https://twitter.com/IAmSimonDell If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com

Simon chats with Laz Smith, Co-founder and General Manager of Apéro Label, about Apéro's branding and eCommerce journey. Apéro is an Australian ladies fashion brand synonymous with the young, the stylish and the fashion lover. Inspired by the colours of the runway, Apéro combines a fusion of classic simplicity and bright detailing, to create its own fingerprint in the fashion world. Please remember to give us a rating and review on iTunes! Our Instagram page is here: https://www.instagram.com/askcemoh/ Contact the team at www.cemoh.com or Simon here: https://www.linkedin.com/in/iamsimondell/ or here: https://twitter.com/IAmSimonDell If you think you have a great story for the podcast, contact our producer at podcast@cemoh.com And find out more about our sound engineer Gilberto here: www.thepodcastboss.com