Sales Pop! Podcasts

John Golden interviews Yogest Chabria on his philosophy, the happionaire way. The happionaire way is an idea that being happy is important for business, personal life, health, overall relationships, and especially sales. "If you are happy doing what you do, you will do it will," said Chabria. "And you will even succeed at it." The idea is to create a holistic approach so that salespeople are not only fulfilled in their work life, but also fulfilled with life as a whole.

As things shift to more digital platforms, so too has the sales world. Salespeople are exploring traditional selling versus digital selling, and how to adapt to a more technological world. Digital sales expert Mario Martinez talks traditional versus digital selling in this video interview, hosted by John Golden.

'Mentalist,' according to Gilian Gork, is a marketing term. A mentalist is anyone who does something for the mind. It involves a lot of psychology, reading and influencing people, and nonverbal communication. There is no course or a formal degree to be qualified as a mentalist, and the skills a mentalist uses can vary between person. Gork considers himself "The Mentalist," and has a passion for reading and influencing people. John Golden explores more in this video interview on impacting people in the sales world.

Often, a company buys from a salesperson because that salesperson had a great pitch. It is not always because the product is better than others on the market. "You could have a great offering, but if you don't know how to sell it and pitch it, it doesn't matter what your offering is," says Justin Cohen, who tells us how to pitch to win in this video interview, hosted by John Golden.

In every industry, there is a constant 'new normal.' The new normal is change. As we get used to something, so it changes again. This creates a dynamic where we are never really comfortable with how things work. Ryan Hogarth talks about how to get ahead of the constant change in this interview with John Golden.

Cold calling has mostly gone by the wayside in the sales world, largely due to advancing technologies and new ways of doing things. However, Anthony Stears, "The Telephone Assassin," says that you can still get results by calling people on the telephone. Get to know "The Sales Assassin," Anthony Stears in this video interview, hosted by John Golden.

Customer integration at the most basic level is about having a company that can truly help the customer in every way. The salesperson becomes a valuable resource to the customers, the customer knows where to go, and who to talk to in order to get the job done. Mike Bosworth has a lot to say in this interview on customer integration, hosted by John Golden.

The sales process has been around for many years, but the addition of the marketing process has changed the way that things are done. With two different processes, companies can integrate the two, changing the process as a whole, and how the final result is ultimately achieved. If the marketing process and sales process are not connected and cohesive, it can create detrimental inefficiencies. Hugh Macfarlane discusses this more in detail in this video interview, hosted by John Golden

The stereotype of the shady car salesman doesn't fit the majority of salespeople. Most salesmen and women are honest people who are professional and decent, the stereotype isn't withstanding. However, just because the seller is honest, does not mean that they have built trust with their client. Being honest and building trust are key ways to create relationships with customers and keep them coming back to you again and again. John Golden interviews Adrian Davis on this crucial topic.

Getting sales training to stick and become the daily work practice of the salespeople can be difficult. Many pieces of training are based on theoretical situations, or encourage exploration of ideologies, but do not get down to: How do you actually do it? What is the piece that the salesperson takes away that actually makes a difference? These questions are answered and more in this video interview with Tom Haller by John Golden.

As media platforms change and evolve, some salespeople are struggling to keep up with the social media trends, and are missing out on key sales, or failing to market themselves in a way that keeps up with consumer preferences. To learn more about how to keep up with media trends, watch this video interview with Grant Leboff, hosted by John Golden.

The words uncertainty and risk can sound daunting. But, there is a way to demystify this scary topic and help people understand that uncertainty can be understood and approached. Risk management can give organizations a critical advantage over companies that ignore it, and avoid getting blindsided by situations that could be have been anticipated, managed, or mitigated. There are dozens of emerging tools and techniques for sales organizations to better understand uncertainty and risk, and use these for revenue planning. Andy Rudin and John Golden discuss sales and revenue risk in this expert sales webinar.

Think about your earnings from last year. Wouldn't it be nice if you had earned 10 times that? It's possible to unlock explosive sales growth, break through barriers of expansion, and multiply your revenue. Learn to do this with the three M's of 10x growth: mindset, mechanics, and magic. Tom Searcy and John Golden discuss how to unlock explosive sales growth in this sales expert webinar.

Host John Golden sits down with David Brock to discuss his book "Sales Manager Survival Guide". David gives us insight into what it takes to become a successful sales leader.

Host John Golden sits down with David Hoffeld to discuss his book "The Science of Selling". David offers some really important insights around buying psychology and how sellers can adapt to how buyers like to buy.

There is often very little training for salespeople on handling rejections. If a salesperson isn't able to handle how a "no" impacts them, it could impact their next call, their next activity, and can even compound into altering how they perceive their abilities. Being resilient, and knowing what to do in the face of that self-doubt is key in the sales industry. John Golden discusses this idea with Michael Licenblat.

In the wake of artificial intelligence (AI) and technological advances, the sales field has become more digital and less personable. However, there are things that AI will never be able to recreate. Levitin uses the analogy of a sous chef assisting the head chef. A sous chef helps the head chef prep all of the ingredients and get things ready so that the head chef can put her love and personality into each dish. AI is like the sous chef for a salesperson. Technology helps the salesperson gather data and information, organize their life, etc., but at the end of the day, it is the salesperson who must finalize the sale using their human attributes. Shari Levitin discusses this concept, and others, in this video interview, hosted by John Golden.

The people who know most about an organization, the employees, play a considerable part in advocating, or not advocating, for their company. They have the opportunity to make massive changes with the things they say and share with others. Samantha Stone, interviewed by John Golden, explores employee advocacy trends.

Want to learn how to be amazing at customer service? It's actually not that difficult. Wouldn't it be nice if everyone regarded you as being amazing in sales? Or a wonderful leader? What if you could transform yourself into a person who was always amazing – in almost every area of life? "Always be amazing." That is the motto of Shep Hyken, who tells us why it's crucial to be amazing when working in the sales world. John Golden interviews Shep Hyken to discuss the difficulties surrounding being amazing, what it takes to be amazing, and the importance of consistency.

In the last decade, we have entered into a new era of selling. This has affected all areas of sales, including the sales team, the marketing team, sales management, technology and software systems, and most importantly, it has changed the way buyers buy. In order to keep up with these changes, David Meerman Scott, interviewed by John Golden, explores sales and marketing convergence.