Simple Pin Podcast: Simple Ways To Boost Your Business Using Pinterest

It’s that time of year and Pinterest is out with the trends they expect to grow this year. Every year they look at the data from the previous year and make predictions as to what will trend with the users on the platform. In 2023, there was a 50% increase in click-through rates on Pins related to Pinterest Predicts AND these forecasted trends are said to last 20% longer than fads that show up on other platforms. Let’s talk about what’s inside the predictions and how to create a Pinterest marketing plan from the information. Make sure you’re subscribed to the podcast or on YouTube to get an alert when an episode goes live. Intro - Call to Action: As a podcast listener we want to invite you to attend our first Pinterest marketing webinar of 2025. On January 16 at 10 am pacific/1 pm Eastern, I’m going to dive into the top 3 mistakes I see people making on Pinterest. And how to fix them. It’s totally free and a jam-packed hour. Yes, we will have a replay but we would love for you to join us live. Head to simplepi

I’ve learned a lot about Pinterest marketing in the last 11 years. What to do, what to not do, it’s been quite the journey. Today I’m sharing those 11 lessons and some takeaways.I’ll link in the description and show notes back to a few episodes where I share how SPM got started. You can listen to them if you want to catch up on some history. https://www.simplepinmedia.com/pinterest-marketing-agency/ Simple Pin Media is here to serve all your Pinterest marketing needs. If you’re interested in working with us in 2025, book a call with our team using the links in the description. We’re ready to grow your business using Pinterest!—-------Here are some helpful links from the podcast:

Branding is a word that is easily thrown around. We often reference it when we talk about creating pins. “Make sure you’re pins are branded”. Today’s episode with Katie Trant is diving into just that. She has experience with large brands and her own food brand. She’s diving into what it really means to use the word “branding?”This podcast is here to share with you all the latest updates, trends, and conversations around Pinterest marketing. It’s fun and exciting, and I hope it keeps you updated and informed. As we head into 2025 we’re looking to keep providing great content but we want to hear from you, the listener. What would you like us to cover as topics in 2025? Anything you’d like us to change, do better, or keep the same? I record this podcast with you in mind. To help support what you’re doing and keep your business growing. Would you take a minute today to email us with your suggestions – https://www.simplepinmedia.com/contact/ We read every email and honor the time that you spent writing it. Thanks

So much has happened in 2024 with the massive Google Shift, AI pulling content from creators and so much more. Jillian Leslie and I are chatting on her podcast about Pinterest, blogging, and our current online economy. It was such a good episode that I’ve decided to share it here with you. Before we dive into this episode let’s talk about 2025. If you’re looking to hand off any part of your Pinterest marketing, whether ads or organic, let’s get you set up now so you’re ready to go in 2021. Just recently, we worked with one of our clients to leverage trending topics on Pinterest. Within two months, that new pin had 23K saves and is in her top 3 for driving traffic. Let's chat if you’re ready to harness the power of Pinterest in 2025. Go to simplepinmedia.com/services.-----------------Here are some helpful links from the podcast:

Let’s talk about pivots. With all the changes this year I wanted to talk with someone who had pivoted their business and started to focus on a new audience. What was their experience and when did they know it was time to pivot? jennymelrose.com Influencer Entrepreneurs podcast—-------Here are some helpful links from the podcast:

Collages have been a feature on Pinterest for a while but it’s primarily been for users, until now. In the latest Pinterest Presents they talked about how collages can be leveraged for product sales. In this podcast I’ll dive into our experience with collages and where we think they will go in the future. Also a backdoor into creating them and linking your products. If you’re an e-commerce brand that is struggling to figure out how to get a plan for your Pinterest marketing, our team can help. Two options – you can hire our management team to take over all aspects of pinning, creating images, etc. We can also run your ads. OR if you’re the type that needs to wrap your brain around a plan then you can hire us for a one-hour eCommerce consult call. The collage pin that started it all.https://help.pinterest.com/en/article/create-a-collage—-------Here are some helpful links from the podcast:

There used to be some tension with Etsy and Pinterest but more and more these days we see Etsy pins showing up when you search a particular product. A sign the two are on good terms. So if you’re an etsy seller what do you need to do to make sure you’re listing is attractive and you’re getting in front of the right people? —-------Here are some helpful links from the podcast:

Ads make me a little nervous sometimes. I have a strong fear I’m going to set it up wrong. But while watching Pinterest presents I got super excited about their new AI Pinterest Ad tool – Performance Plus. Here are my thoughts, review, and what I learned from just setting up an ad.https://business.pinterest.com/pinterest-performance-plus/ As you’ll hear in this episode one of our recommendations is if you dive into Performance Plus ads you should have someone to consult while you run ads. Book your consult call with our Pinterest Ads team to get started. Pinterest Presents Performance+—-------Here are some helpful links from the podcast:

It’s easy to see people with millions of followers on a platform and think that they hit the easy button or they have achieved marketing nirvana. But that might not be the case. To tell us the story of what it’s like to have 4 million followers, I’ve brought on long-time Pinterest marketer Jamielyn Nye of I Heart Naptime to share with her story of starting on Pinterest from the very beginning. And to shed light on what it’s really like to have 4 million followers. —-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop.Need a visual walkthrough of what I talk about on the podcast, subscribe to

Every year, Pinterest hosts Pinterest Presents to give an updated look at where they are and the new tools they are releasing for advertisers. This year's presentation was fun and quirky and gave some good insight into their focus over the last two years and where they are going. There is a link below in the podcast app or in the YouTube description that will take you to the video plus a recap of features. Recap of newest products and featuresinterest Presents was primarily focused on ads and how to leverage them for growth. If you’re interested in diving into ads we offer both Ads Consults and Ads management. Scroll down for those links and take action now. There are some sweet things happening with Pinterest Ads. Ads Consult CallAds Discovery Call for Management—-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team?

It’s been quite a wild ride for creators. With the google change last fall, algorithms changing, and people seeing less traffic to their websites, it’s been a tough year. It’s important to share good stories but it’s also important to acknowledge these tough spots so we can start to begin to think about the changes we can make going forward. Today I want to share with you a special friend I met recently and have her share her story with you. What she experienced and how she is going to refocus going forward. Intro - Call to Action: Pinterest is different than all the other platforms you use to market your business. If you have listened to the podcast or watched any of our videos you may have already heard me say that. But if you haven’t, Pinterest is different. People over there are cold meaning they don’t know you, they are interested in their own world, they don’t doom scroll and they are ready to buy or engage once they know you have something amazing. If you’re ready to dive into Pinterest marketing for y

We love questions at Simple Pin Media. We know that each person is entering into their Pinterest marketing journey at different times and in different businesses. But one thing we have figured out is that if one industry has the question, they all do. So to save you the time I’m answering some of our most frequently asked questions on our lives and teachings. Intro - Call to Action: Before diving in I’m going to take a stab at something. You’re a business owner. You are either already diving deep into Pinterest marketing or you’re doing a dance around the edge. You’re wondering if a course is right for you, probably because you’ve heard about some really popular ones out there. But you don’t know. Do you have the time? Do you have the money?If a course is not for you and you’re looking for more hands-on help, our team can provide that whether it’s a one-time consult for ads or non-paid marketing or full management. We can help ease the confusion and provide a clear roadmap to success. If you’re looking to out

For years I’ve wanted something that could track and rank keywords on Pinterest. I’ve seen some people try and then it falls flat. There’s another new tool on the scene that sounds promising. Because of that hopeful feeling I have I figured I would interview the founder, Tony Hill, and dig deep on the idea for creating it and if the tool functions as we would hope. Intro - Call to Action:  If you’re new to the podcast or you’ve been listening for a while, Simple Pin Media is first and foremost an agency. Our number one goal is to serve clients by taking over all or parts of their Pinterest marketing. We know that social media demands a lot of your time so offloading your Pinterest marketing to the experts is a great way to stay ahead. If you’re interested in getting some help, especially in Q4, book a call with our team to figure out how we can serve you – whether it’s monthly management, a deep clean of your account, creating images, or getting your Pinterest account started, we’re ready for you. simplepinem

Pinterest drops new features often so we thought we’d catch you up on everything new since the start of 2024. Some are changes you can take advantage of as a marketer and some are features you want to leave for those who use Pinterest personally.Intro - Call to Action: If you’re new to the podcast or you’ve been listening for a while, Simple Pin Media is first and foremost an agency. Our number one goal is to serve clients by taking over all or parts of their Pinterest marketing. We know that social media demands a lot of your time so offloading your Pinterest marketing to the experts is a great way to stay ahead. If you’re interested in getting some help, especially in Q4, book a call with our team to figure out how we can serve you – whether it’s monthly management, a deep clean of your account, creating images, or getting your Pinterest account started, we’re ready for you. simplepinemedia.com/services. If you’re interested in consults, you don’t need to book a call with us. Simply scroll down below in the

In our last Pinterest training I mentioned at the end that we are always open to topics and ideas you would like us to cover in the podcast. A reader sent in this great question about how to use Pinterest to build a content calendar. I’m going to walk through some examples of how I would set it up and hopefully that gets your wheels turning. Pinterest now has over 522 million monthly users and that number has grown every quarter this year. This tells me that the health of Pinterest is strong and they are adhering to their mission to remain the outlier in social media. If you are burned out, exhausted, and ready to build your presence on a channel that supports your business without being a slave with the algorithm, Pinterest is the best choice. Using Pinterest is a cold lead source that can open up new opportunities, new customers and new community members. We’re ready to help you reach all those new heights. Book a call with our team if you’re ready to hire our your Pinterest monthly management, run ads this

Just recently we had an alumni of our Inner Circle email us with some follow-up questions. Sara, our amazing team manager shared with her some troubleshooting tips we use with our clients. I wanted to share those with you today so you can use them as a guide when you feel like your Pinterest marketing isn’t progressing the way you had hoped. Pinterest now has over 522 million monthly users and that number has grown every quarter this year. This tells me that the health of Pinterest is strong and they are adhering to their mission to remain the outlier in social media. Right now, Q4 is the largest traffic time on Pinterest. It’s where we see the most visits to websites results in more sales. Using Pinterest is a cold lead source that can open up new opportunities, new customers and new community members. We’re ready to help you reach all those new heights. Book a call with our team if you’re ready to hire our your Pinterest monthly management, run ads this holiday season, or completely overhaul your Pinterest

Learning how to create a Pinterest marketing strategy can feel really overwhelming for some business owners. They have questions, need guidance, and look to experts to alleviate their fears that they are doing something wrong. An alumnus from our Simple Pin Inner Circle is sharing her first-hand experience with our small group Pinterest coaching. Join us for an upcoming class helping you create your own Pinterest marketing strategy on August 28th at 10 am Pacific/ 1 pm Eastern. https://www.simplepinmedia.com/pinterest-marketing-class/ —-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop.Need

It’s no secret that business ownership is hard right now, especially for those selling physical products. I’ve brought Ashley Alderson of Boutique Hub to share with us what she’s seen in her community and how she views future changes in the marketplace.Join us on 8/28 for a Pinterest Marketing class. Learn how to create your own Pinterest marketing plan.See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop.Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel.We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. 

You’re either really good at styling images for Pinterest or you’re really bad - that’s me! So i’ll take all the lessons I can get from someone who is great at not only styling images but offering suggestions to photographers.Lori Ricehttps://www.loririce.com/https://www.loririce.com/photography-work Affiliate link – get from LoriThe California Farm Table Cookbook: 100 Recipes from the Golden State Simple Pin Inner Circle is back in September! Sign up now to get on the waitlist so you’lll be the first to join. simplepinmedia.com/ic—-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop.Need a v

We often talk about creating a connection from the pin to your website for the pinner. Why? Because this tells them they clicked on the right pin and they are in the right place. That’s important because it increases the chances of them reading more, looking around, signing up, or buying. Today we’re going to talk with Madison from Grace and Vine Studios about creating a website that has beautiful branding and a cohesive message.https://www.graceandvinestudios.com/ https://www.graceandvinestudios.com/services/ Semi-Custom Websites: https://www.graceandvinestudios.com/crafted/—-------See full show notes for all episodes at Simple Pin Media and click on articles.Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here.Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training