Book Marketing Mentors

Have you ever considered being part of a compilation? In this week's captivating episode as we delve deep into the world of anthologies with special guest Andrew Dupy. As a seasoned expert in non-fiction books, Andrew reveals the key factors to consider when selecting an anthology to participate in. Learn how participating in an anthology can be a game-changer for authors. Explore the significance of trust-building with your audience and discover why being invited to contribute to an anthology is a true testament to your credibility. Get ready to be amazed as we delve deep into the world of anthologies and unlock their potential as powerful tools for authors. Find out how having a clear theme and format for your book can not only captivate readers but also open doors to speaking engagements and coaching opportunities. Discover the educational value of anthologies, the secret to hitting bestseller lists, and the art of selecting the perfect anthology to showcase your work. Join us for expert advice on boo

Want to build a winning book marketing strategy?Tune into this week’s exciting episode as we delve into the secrets to crafting a message that resonates and captures your target audience's attention. From social media tactics to email marketing secrets, experience a treasure trove of exciting tools and strategies to skyrocket your book marketing efforts. Uncover the untapped potential of strategic podcast guesting and learn how it can be a game-changing method to elevate your visibility and influence your message to new heights. Get insider tips to help open doors to lucrative speaking opportunities that extend beyond book sales to establish yourself as an authoritative expert in your field.  Learn strategies to find your niche and tailor your message to make a profound impact on your target audience. Tune in now for a captivating podcast episode chockfull of valuable insights and actionable advice to unlock a whole new level of greatness for yourself. Get ready to be inspired and amazed!Click here to sc

Want to plan, write and promote a book that matters?With eight awe-inspiring business books under his belt, Josh Bernoff reveals his top-secret strategies for success in this week's podcast interview. Prepare to be amazed as he emphasizes the paramount significance of collecting captivating stories and debunks the myth that writing is the only focus of the job. But that's not all - Josh introduces the groundbreaking PQRST book promotion method. This game-changing strategy involves calculated Positioning, stimulating Questioning, ingenious Tactics, fearless Reaching, awe-inspiring Shareable content, and perfect Timing. By implementing this method one month before and two months after releasing your book, you can revolutionize your reach and impact like never before. And that's not all - Josh also uncovers the untapped potential of building personal connections with influential reporters and bloggers for effective book marketing.  Tune in now!Build a Better Business Book: How to Plan, Write, and

Do you want to know how to use your book to gain credibility in the higher ed market?Get ready to be inspired by the amazing Helen Osborne, an esteemed author, and champion for affordable textbooks. Join us for this exhilarating conversation as Helen takes us on her journey, which began back in 2005 when she took on the challenge of tackling the skyrocketing prices of textbooks and fighting for accessibility. Prepare to be amazed as Helen shares how her book became a game-changer, offering affordable alternatives for students struggling with the burden of expenses. We'll also delve into the world of search engines and distribution strategies, discovering how platforms like Amazon and RedShelf launched Helen's book into the eager hands of knowledge-hungry learners. But that's not all – get ready to hear tales of collaboration, building credibility, and overcoming obstacles in the publishing industry. Immerse yourself in the inspiring story of a true advocate for knowledge and accessibility. ****

Want to know how to leverage book reviews? In this week's podcast interview, Carol Amato, a seasoned author with 30 books and over 200 articles under her belt, dives into the power of testimonials for your book and how to create an impressive media kit. She shares her secrets on leveraging book reviews to boost credibility and skyrocket your book's success. Carol emphasizes the importance of building relationships with potential endorsers by engaging with them on social media, attending conferences, and meeting them face-to-face. She also advises authors to take a look at Amazon testimonials for inspiration, aiming for a polished, professional design that screams "New York publishing." This episode is chock-full of invaluable insights to help you take your book to the next level of credibility and success!Click here to schedule your 20-minute brainstorming session with Susan

Are you ready to learn why you should never judge a book by its cover (except when you actually should)? Today's podcast episode reveals the truth behind the age-old adage: judging a book by its cover. You'll learn why authors must fall head-over-heels in love with their book covers to boost sales and captivate readers.Join me in exploring the intricacies and nuances of book cover creation, from the perfect color and graphics to showcasing your book's value with testimonials. Discover how to create a visually appealing cover that grabs attention, serves as free advertising, and helps you stand out. So, grab a cuppa, and join me on this journey as I dive into the world of book cover design!Thanks to my incredible interviewer, Jane Maulucci!Click here to schedule your 20-minute brainstorming session with Susan

Ever wanted to know how to build your author brand?This week, I sit down with Annie Scranton, Founder of PACE PR, to get some insider tips on how to maximize your book's visibility in today's crowded market.The key? Making time for book promotion. Building an email list and leveraging social media are essential steps in building your brand, but it's equally important to become known as an expert in your field. Annie shares how engaging with relevant media outlets can help establish you as a go-to source for industry insights.We also discuss traditional media appearances and how to use them wisely to reach your target audience. Plus, we dive into common mistakes authors make, from underinvesting in book promotion to missing out on speaking opportunities.So, if you're ready to take your author brand to the next level to gain the visibility you deserve, tune in to this powerful episode.Here's how to connect with Annie and learn more about the services PACE PR offers.LinkedInPre-Order &qu

Want to know how to use brand storytelling to engage your audience?Join me as I interview Paul Kreiter, the mastermind behind Kreiter Creatives, as we explore how nonfiction authors can use brand storytelling to connect with their audience.  Paul's expertise will help you overcome the challenges of identifying and articulating your unique brand story, including tips to conquer your impostor syndrome.  Take a deep dive into the "sandwich method" and learn about the critical elements of the storytelling structure. Plus, Paul bravely shares his personal journey fighting leukemia as a child.  Don't miss out on this insightful conversation and uncover ways to market your book like a pro!Here's how to connect with Paul for your 20-minute complimentary session.***************************************************************************************This episode is sponsored by QUICKWRITE the only AI tool designed by authors for authors.LAST CHANCE to fet your lifetime subscription NOW and save

Want some expert advice on how to unleash Amazon Ads?Join me this week for an exciting interview with Alex Strathdee, the brilliant mind behind advanced Amazonads.com. You'll be inspired as you discover how Alex's marketing expertise blossomed from his own failed writing attempts. One of the key takeaways from our conversation is the importance of giving as much attention to marketing your book as you do to writing it. Believe me, Alex knows all too well the critical role that marketing plays in the success of your book. We'll delve into why investing in marketing efforts from the outset, is essential for your book's ultimate success. Alex also shares invaluable advice on how to avoid printing too many copies of a book without testing the waters and investing in marketing efforts because there is a limit to how much marketing can be done for free. But that's not all - tune in as Alex and I delve into the world of advertising on Amazon. We'll uncover why it can be a costly, yet cr

Want to know how to unlock the power of a perfect virtual book tour?Get ready to discover the podcast strategy that has helped leading authors sell hundreds of books! In this episode, Susan interviews Tom Schwab, founder of Interview Valet, to discuss his foolproof virtual book tour method and the critical role of trust-building in reaching new readers. With Tom's expert advice, you'll learn how to pinpoint your niche market and tap into relevant events to promote your book seamlessly. Plus, find out the "give, give, give, give, ask" formula for securing podcast interviews If you're an author struggling to boost sales, don't miss this episode!Click here for Tom's "must-have" resources***************************************************************************************This episode is sponsored by QUICKWRITE the only AI tool designed by authors for authors.Get your lifetime subscription NOW and save $100 (offer ends June 15, 2023)***********************************

Do you want to know how to succeed in crowdfunding your book?Get insider tips on crowdfunding for authors from two industry experts - Victoria Bennett, founder of the Crowdfunding Hub, and Charmaine Hammond, an 11-time bestselling author, and award-winning film executive producer. In this powerful interview, Victoria and Charmaine dive into the benefits of crowdfunding for authors, such as building a community, conducting market research, and generating buzz through pre-selling your book. Learn the importance of niche marketing and effective planning, as well as how to choose the right crowdfunding platform and create engaging content for a successful campaign. If you're interested in funding for your next book project, this interview is chockfull of invaluable advice to make your book dreams a reality!Click here for more information on crowding opportunities Click here to schedule your 20-minute brainstorming session with Susan

Are you eager to use podcast interviews to boost your book sales?Tune into this week's powerful interview with Jennifer Longmore, media personality, ten-time bestselling author, podcast host, and CEO of The Podcast Connector.Jennifer spills the beans on how to confidently pitch yourself for podcast interviews and add real value to the podcast community as a successful guest. Plus, you'll discover how to find the perfect podcasts to pitch on LinkedIn and other free resources. Not only that, but Jennifer also shows you how to sell your book in a way that's engaging instead of one-sided. Plus, she gives you valuable tips on protecting your intellectual property and boosting your profile through podcasting. If you're an aspiring author or thought leader, get ready to take your author game to the next level with Jennifer's pearls of wisdom.Grab your free copy of The Ultimate Pitching ToolkitClick here to schedule your 20-minute brainstorming session with Susan

Are you a first-time author feeling intimidated by the world of marketing? Don't worry, you're not alone. Yet if you want your book to find its way into the hands of enthusiastic readers and boost sales, then learning how to market it effectively is essential. And, If you want to get your book noticed, changing up your marketing mindset is key! Trust me on this one.Susan Friedmann, (aka the Author Marketing Mentor), dishes out some serious publishing wisdom as she explores the power of marketing in this week's podcast episode.She emphasizes the need to leverage book reviews, generate buzz, and use multiple marketing strategies to reach your target audience.  "Without marketing, readers are never going to know about your book, which in turn, will reflect on sales."Are you ready to make your book a success? Join Susan as she shares her expert tips on mastering the art of promoting your work. Get ready to feel confident and inspired as you learn how to captivate your audience and gain th

Are you tired of waiting for traditional publishers to give you the support you need to succeed as an author? Meet Anna David, a best-selling author with mixed feelings about traditional publishing but who has found success in hybrid publishing and self-publishing. In this week's episode of Book Marketing Mentors, Anna spills the tea on why simply releasing a book may not give you the success you're hoping for. She explains how to redefine success and measure the impact your book has on your audience. Stop letting self-doubt and hesitation hold you back from sharing your brilliance with the world. Learn how to establish yourself as a leading authority in your field, secure verified reviews on Amazon, and create an impactful online presence using social media, newsletters, and websites.Tune in and discover the powerful tools and strategies you need to succeed in book and author marketing. Your knowledge deserves to be shared, and this powerful interview helps you make it happen!Here's how to con

Want to know how to unleash your true potential to reach your greatness?Get ready to be inspired and motivated by this week's guest expert, Michelle Villalobos (a.k.a.  The Superstar Activator) and distinguished author of "But I Want to Fly" An Adventure Book for Dreamers of All Ages." She discusses how aligning your actions with your true essence is critical to achieving success.  And, if you want more freedom, fulfillment, income, and impact in business, and in life, you first need to understand what drives and excites you.As Michelle says, "It's never too late to reinvent ourselves and pursue what truly makes us happy."  If you want Michelle's secret sauce to her continued success, tune in and learn from a seasoned pro.Check out Michelle's upcoming Business Breakthrough ProgramDiscover, Design & Develop A New Business Plan for Freedom, Fulfillment & Fun...In One Weekend!*************************************************************************************

If you want better clients, bigger deals, and higher fees, listen to this week's powerful interview with selling and marketing guru, David Newman.Do you cringe when you think about marketing and selling your book?No worries, David has you covered with his expert tips on transforming negative associations with sales, pinpointing your ideal clients, connecting with potential customers, and mastering book marketing like a pro!  Here's what you'll discover when you tune in and soak up David's savvy advice...How to identify your ideal clients and the best ways to reach out to them4 awesome steps to effectively market your book3 super cool strategies for promoting your bookHow to get those crucial first 10 reviews on AmazonAnd a  whole lot more inspiring and actionable advice that will help you take your business to the next level of success!Get a copy of David's book today along with priceless bonuses:Do It! Selling: 77 Instant-Action Ideas to Land Better Clients, Bigger Deals, and Higher

Want to know how to market your book with a servant's heart?Steve Ramona is a networking whiz who believes that building genuine relationships and serving others is the key to success, both in life and career. With his entertaining personal anecdotes, he will convince you of the immense power of networking and motivate you to adopt a servant's heart. And, if you're an author struggling to market your book, he shares ways to leverage relationships on social media to showcase your brilliance, all while providing immense value to potential readers.Tune in to this week's powerful episode so you don't miss out on Steve's contagious enthusiasm for networking! Click here to schedule your 20-minute brainstorming session with Susan***************************************************************************************This episode is sponsored by QUICKWRITE the only AI tool designed by authors for authors.Get your lifetime subscription NOW (special offer for all podcast listeners)**********

Do you want to make money with your ebook?Imagine creating and selling a book in no time, without breaking the bank. Tom Antion, internet multimillionaire and founder of the only licensed dedicated internet marketing school in the country, spills the beans on his secret to quick and affordable book development. How to craft and sell ebooks in a flash, without breaking the bankDiscover the tricks to getting free book printing through smart marketing strategies - from pre-selling to specific audiences to selling adsLearn how to unlock the potential for low development costs and sky-high profits with digital marketingTap into Tom's untraditional playbook for marketing ebooks on AmazonFind out how Tom made $4m with one ebookAnd a whole lot more...Here's how to connect with Tom and get a free copy of "How to Automate Your Business: 7 Figure Guide to Getting and Handling Lots of Customers WithoutPulling Your Hair Out"Click here to schedule your 20-minute brainstorming session with Susan*********

Want to know how to expand your reach and impact?The savvy author knows there is more to success than merely putting pen to paper. Making one's name known in the marketplace requires energy and enthusiasm.As an author, I saw professional speaking as an opportunity to spark interest in my strategies and tactics. Before long, I was able to establish myself as a preeminent voice in my field,  make more money and sell multiple copies of my book.In this week's episode, you'll discover...How to maximize your speaking engagements to build your author brand Mindset shifts and practical tips for conquering your nervesHow to use speaking engagements to stand out as an author and attract opportunitiesTips and techniques for becoming a confident and compelling author speakerCommon mistakes to avoid and best practices to followAnd a whole lot more...Click here to schedule your 20-minute brainstorming session with Susan***************************************************************************************Thi

Want to know how to repurpose your content and turn it into social media gold?If you are looking to squeeze every last drop of potential from your content then tune into this week's interview with Kelsey Shumway from Repurpose House.Learn her savvy tricks and tips to revamp instead of recreate to supercharge your reach and engagement!Plus you'll also discover...How to create new assets with your repurposed contentHow to unleash the power of snack-sized videos to skyrocket your engagement How to unlock the secrets to making your audio content shine on social mediaHow to craft irresistible social media teasers to hook readers and boost your book salesKelsey's tricks for recycling your digital media so you can reach more people in less time. And a whole lot moreClick here to download your free copy of "9 Unexpected Things You Should Repurpose but You Probably Forgot About"You'll get a 15% discount on your first order when you use the code: BMM 15Click here to schedule your 20-minute