Modern Life Insurance Selling Podcast

On this week’s episode, we welcome John Carroll from www.InsuranceSplash.com. He writes a blog and hosts a podcast that teaches insurance agents marketing ideas and strategies to grow their presence online. John will share priceless online marketing advice on topics like blogging that produces results, quote forms that convert, and SEO that works. Tune in […]

This week, I talk to Joe Simonds of Advisor Internet Marketing about how to stand out in your marketplace. Heavily influenced by Seth Godin’s “Purple Cow” concept, Joe Simonds explains the importance of separating yourself from the sea of other life insurance salesmen. You will hear real-life examples of people who successfully pulled this off […]

Where should life insurance agents start with search engine optimization (SEO) is the question we’re tackling on this episode with my guest Jake Puhl. Jake is a SEO expert who specializes in optimizing local businesses to show up highly in all ways possible online. The trust and reputation your business has online are the main […]

This week, I’ve decided to step away from the interviews and start addressing some listener questions. A lot of agents want to know the easiest way to start generating leads, and they want to know what myself, or some other successful agents are doing.  We’ll talk about how you should be proactive in learning marketing and […]

This week, I’ve invited Jason Patterson on to the show to talk about SEO strategies. Jason has been instrumental in the success of my search engine rankings. I’ll be talking to him about advice he thinks is crucial for life insurance agents to succeed in ranking their own sites. We’ll also talk about a site […]

This week, I’m answering a listener question about how to set yourself apart from other agents who are selling the same product. I’ll discuss the concept of Table Selection in poker, and how that relates to creating an edge in the life insurance marketplace. We’ll talk about what you can do specifically to “play the […]

This week, we’re going to do something a little bit different. I’ve invited Gary Wallace on to the show to have a candid discussion about working in a life insurance call center. Gary and I used to work in a life insurance call center together, and he actually trained me to sell life insurance over the […]

This week, I’m pleased to welcome Ryan Pinney on to the show. Ryan  is an expert at using to technology to drive life insurance sales. He is also a veritable powerhouse when it comes to using technology to streamline the application and underwriting processes. We’ll talk about why customer 2.0 is changing the life insurance agency, […]

This week, I’m taking a little bit of a different approach. A lot of people are starting life insurance websites and not seeing any results.  I’ll be highlighting several listener questions about selling life insurance online. I’ll explain what successful life insurance marketers are doing, and what separates them from agents who have websites, but aren’t […]

No other life insurance agent online has branded himself better online than Jeff Rose. Jeff is a Certified Financial Planner who runs several successful websites, and is the author of the new book “Solider of Finance”. I’ve invited Jeff on to the podcast to share some of his trusted techniques to claiming and expanding digital authority. Jeff’s […]

This week, we’ll be talking about every life insurance agent’s greatest asset; their book of business. I’ve invited Lee Martinez on to the podcast to share some very actionable tips and advice on how to manage your clients. Lee has is a wealth of information on re-writing terms and generating real, organic referral business . […]

This week, we’ll be covering a topic every life insurance agent selling over the phone should understand; how to know if your sales and processing are in line with industry benchmarks. I’ve invited Nic West back on to the podcast to lend his expertise to the discussion. Nic has personally placed over 6000 policies in force […]

The insurance lead marketplace is fickle, and understanding how it works in the modern world is more than demanding. Clelland Green joins us on the show this week to discuss how he generates life insurance leads for his lead buyers and his thoughts on the life insurance lead marketplace. Clelland is an ex-insurance agent who gradually […]

Social networking and Search Engine Optimization have changed the way that Insurance companies do business. I’ve invited Ryan Hanley on the show this week to talk about how to craft your online presence, and really build your authority. Ryan helps marketers and businesses find their audience and tell their story online. He has accelerated his […]

Making the transition from face to face life insurance sales into online and over the phone sales may seem like something in the distant future, but that’s not the case.  To show how attainable it is to move your life insurance sales business online, I’ve brought in Liran Hirschkorn this week to share his story. […]

We’re in an industry that’s been around over 100 years and life insurance has been sold the same over that time. For the first time, there’s a shift in the way life insurance is being purchased and sold and it’s moving in the direction of us agents selling online and over the phone. Trend #1: […]