Web Marketing That Works | Useful Chats About Social Media, Email Marketing, Seo And Content Marketing
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 59:42:38
- Mais informações
Informações:
Sinopse
The show for people who love marketing. Come behind the scenes of real-life marketing experiments with your hosts Adam Franklin and Toby Jenkins. You'll hear that chat with guests as they all confess their failures and reveal the truth about what really works on the web. The show is brought to you by our book "Web Marketing That Works".
Episódios
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070: David Nihill from FunnyBiz
26/02/2015 Duração: 39minToby Jenkins chats to David Nihill about the importance of humour in business presentations and the 5 specific steps to make your speaking much funnier.
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069: John Corcoran from Smart Business Revolution
25/02/2015 Duração: 37minAdam Franklin chats to John Corcoran on how to talk to Presidents, writing great speeches that end up on The West Wing and adding value to VIPs.
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068: Jeff Goins and The Art of Work
22/02/2015 Duração: 38minAdam Franklin chats to Jeff about finding your calling and confronting the discomfort and obstacles that pave the way to happiness.
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067: Sean d’Souza from Psychotactics
20/02/2015 Duração: 35minAdam Franklin chats to Sean d’Souza about the marketing psychology, why you only want customer who consume your material and the Bikini Principle of content.
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066: Judy Robinett - How to be a power connector
15/02/2015 Duração: 41minAdam Franklin chats to Judy about how to grow your network strategically by being helpful and purposeful. Learn to apply the 5 + 50 + 100 in your business.
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065: How to invite an influencer on your podcast
10/02/2015 Duração: 11minAdam Franklin shares his process and tips on how to invite an influencer to be a guest on your podcast.
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064: Cas McCullough, author of Your Brilliant Un-Career
08/02/2015 Duração: 40minAdam Franklin chats to Cas about mistakes to avoid and why we need to get out of our way sometimes.
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063: Jordan Harbinger from The Art of Charm
06/02/2015 Duração: 46minAdam Franklin chats to Jordan about the charm, confidence and charisma in the online world.
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062 - Email frequency: how often should I send emails?
02/02/2015 Duração: 12minAdam Franklin shares his three tips on how often to email your subscribers.
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061: Chris Ducker, author of Virtual Freedom
01/02/2015 Duração: 49minAdam Franklin chats to Chris Ducker about outsourcing marketing tasks and podcasting to boost your profile.
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060: Jeremy Miller from Sticky Branding
24/01/2015 Duração: 33minAdam Franklin chats to Jeremy about building a sticky brand that stands out and attracts customers. What we can learn from big brands like Google and how that applies to small and medium businesses too.
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059: Jaime Tardy from Eventual Millionaire
21/01/2015 Duração: 35minHere's how Jaime landed high profile guests like Seth Godin and who her 3 white whales.
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058: Gini Dietrich from Spin Sucks
16/01/2015 Duração: 34minAdam Franklin chats to Gini about the hits and misses on her marketing journey. Like how blogging leads to 80% of revenue and why some products have failed.
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057: Mark Carnegie on Wisdom of the Crowd, PR, Community & Failing Fast and Small.
18/12/2014 Duração: 34min1. Mark’s 3 specific criteria for investing 2. Why he actively focussed on building a community around his business 3. Why he believes that every business needs to become their own PR agency 4. What he keeps pinned to his wall to prevent him forgetting about his failures. - Listen out for: his marketing philosophy that was inspired by Australia’s best known advertising man - John Singleton.
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056: Tom Morkes: The Power of Collaboration & The Single Most Important Question to Ask Any Influencer
15/12/2014 Duração: 47minToby talks to Tom Morkes, founder of Insurgent Publishing about influencer outreach, a disciplined approach to success, the importance of multiple projects, crowdfunding and the key lessons he learned from 5 years of active duty as an Officer in the US Army.
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055: Matt Michalewicz on goals and meeting high-level influencers
03/12/2014 Duração: 43minAdam talks to Matt on defining your customers, educating your market and connecting with influencers.
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054: Chris Raine on non profits as tech startups, 80,000 blog posts, half a million comments and Hello Sunday Morning.
27/11/2014 Duração: 47minChris spoke to me about the obstacles and challenges non profits face, the kinds of marketing that has worked for them, how they’ve found and appointed ambassadors and much much more.
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053: Greg Merrilees on website conversion optimisation
25/11/2014 Duração: 33minToby talks to Sam, founder of Stab Magazine about starting from scratch, taking it digital and how the audience must come first every time.
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052: Kate Toon on SEO Copywriting
25/11/2014 Duração: 40minAdam talks to Kate Toon about SEO, copywriting and the importance of working with people who laugh at your jokes!
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051: John Buchanan, Best Ever Cricket Coach - Why Process and Philosophy Matters When Coaching Winning Teams
28/10/2014 Duração: 49minJohn talks to Toby about his philosophy of vision, culture, people and planning that enables him to create high performance teams and the importance of process. He also shares his quiet place that he used to develop his philosophy and why he is never satisfied.