Bokeh - The Photography Podcast

The conversation around pricing has become unnecessarily complicated in the photography industry, and photographer Walid Azami is here to fix that! Listen in to this episode with Walid to learn how to simply establish pricing that not only makes sense to your clients, but also sets your business up for profitability. The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast. Show Notes: Walid Azami's Introduction (1:24) What is behind Walid's passion for pricing? (5:48) At what point did Walid shift his thinking on pricing in photography? (9:36) What is Walid's opinion on package pricing vs. a la carte pricing? (12:08) How are packages more profitable than a la carte photography? (22:20) How should photographers build their package prices? (30:07) 1. Tier packages intentionally to push clients to the higher package 2. P