The Wedding Biz - Behind The Scenes Of The Wedding Business

Andy welcomes Persephone Maglaya to the show today! Persephone is the founder and C.E.O. of The Media Socialites, a social media and influencer management agency. She is also the creator of @everydayvogue and @bridalvogue, which reaches over 275,000 collectively, and she has a team of fifty full-time employees and works with over 130 luxury bridal partners. Persephone reveals how she got started in this industry and how The Media Socialites came to be, how to go about defining your brand and your audience, why she feels that it's important not to fear your vulnerability as a creator especially when trying to appeal to your intended audience, how and why TikTok is becoming the most important platform for creators to promote themselves, where social media trends are headed, and so much more! The social media landscape changes daily along with its trends and algorithms, and it will continue to change. That's why Andy really appreciates Persephone's expertise in this area, and he really hopes that you find her in