Athlete Minded: Stories

As part of our NCAA series coinciding with the NCAA tournament, we talk to money management expert Chris Fisher.  Chris coaches young football players in Texas and was a collegiate athlete of his own, so he understand the rigors of the sport.  But more importantly, he now understand the business side of the sport. One of the best moment of this podcast was when he mentions the term athlete-entrepreneur.  Chris talks about how athletes are really entrepreneurs and they must protect their brand:  Themselves.  Even if they are not getting paid yet since they are "amateurs" by NCAA standards, they still carry a reputation that will be in the minds of fans, agents, and coaches once their careers end.   We also discuss who to entrust your money too, and how to gain skills in money management.  I highly recommend his book Warning: Professional Sports Don't Make Millionaires which goes into detail about the myths of professional sports. His website can be found at elite35sports.com.