Ann Kroeker, Writing Coach

[Ep 219] Whether you’re interested in increasing blog readership or building a freelance writing business—and especially if you’re pursuing traditional publishing—you’ll want to connect with readers. You’ll want to reach people who are interested in your stories and ideas and appreciate how you present those ideas as a writer, in your unique style, tone, and personality. That’s the basic idea of platform. In fact, I define it like this: platform is all the ways you, as your author brand, reach and retain ideal readers. Platform Size Affects Opportunities Jane Friedman says in her book The Business of Being a Writer: [T]he size of your platform will affect how easy it is for you to earn money or bring opportunities to your door. Editors, businesses, organizations, and other potential benefactors will be more likely to consider you if they've heard of you, seen evidence of your work in the market, or otherwise become familiar with you through online or offline interactions. 1 On a proposal, you list the nu