Helping Sells Radio
Episode 57: Marty Cagan says product management begins with a customer letter
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:31:18
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Sinopse
Marty Cagan, founder and partner of the Silicon Valley Product Group and author of the book, Inspired: How to Create Tech Products Customers Love, joins Helping Sells Radio to talk about the new edition of his book, why product managers should fall in love with the problem not the solution, and whether Ben Horowitz is as hardcore in person as he is in his book, The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers. Subscribe at helpingsells.substack.com