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Sinopse

Would you say you’re successful when it comes to Facebook ad testing? If you’re running Facebook Ads or Instagram ads, and you’re one of those marketers out there that feel, “Facebook ads don’t work,” then you likely don’t have a Facebook ads problem; you have a Facebook ad testing problem. For many marketers that struggle with Facebook Ads, it comes down to their misunderstanding of the ad platform and strategies and tactics they can implement when creating ads. To run efficient and effective ads, it all comes down to testing. On this week’s episode of the Casual Fridays Podcast, I’m joined by Facebook Ads trainer and expert, Tara Zirker, from Successful Ads Club. Tara shares with you the importance of testing your ads, her Facebook ads testing philosophy, and five things marketers should test with their Facebook ads. So sit back, buckle up, let’s do this!