Leftfoot - Legal Business Development

Be Smart About Business Development https://www.linkedin.com/in/michael-martinez-1484aa7/ (Michael Martinez on LinkedIn) Marriott has a budget for litigation and looks at the cost-benefit of settling versus litigating. They often select cases to litigate that advance the longer-term goals of the company that drive broader principals. Marriott looks for partners when evaluating outside counsel, firms that understand their business and can be viewed as a partner. Marriott works with firms and lawyers that show a high level of integrity and are easy to work with. Mike shares a success story involving Jenner & Block and Sheppard Mullins noting successful partnering and collective decision making as they assist in-house counsel on a key case Marriott welcomes new ways of billing and complemented Crowell & Moring for creativity in this area. Advice to Lawyers pursuing clients like Marriott – be smart about it; tell me about your expertise, be likable, personable, and friendly. This episode i