She's Building Her Empire: Female Entrepreneurs | Women In Business | Online Marketing | Management | Productivity | Launchi

Lisa-May Huby is a professional copywriter that specializes in writing high-converting sales pages and email sequences for women business owners. She’s been slinging copy for over a decade and has more than 20 years in marketing under her belt. Lisa-May believes that learning to write great copy is a fundamental skill for every business owner because when you're selling yourself, everything you write is copywriting. She enjoys sharing her knowledge on Facebook, in blog posts and workshops, and dropping easily implemented tips for writing sleaze-free copy that actually sounds like you. In this episode, Lisa-May and Stacy discuss Lisa-May’s two businesses. Her first one failed, and now that she’s learned from her mistakes, she’s seeing success. Some highlights include: “I wasn’t setting strong financial goals.” At minute 4:00, Lisa-May talks about what went wrong the first time she entered business and what she’s learned. Don’t bury your head in the sand. At minute 6:00, Lisa-May talks about why you have to pay