Internet Marketing: Insider Tips And Advice For Online Marketing
#491 Humans vs. Machines in Marketing: An Interview with Brad Geddes of adalysis.com
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:16:56
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Sinopse
In this week's episode we're joined by Brad Geddes. Author, speaker and Co-Founder of AdAlysis.Discussing the topic of AI and machine learning and its impact in marketing, you'll learn:The key strengths of humans vs machines (hurrah!)Why the future requires humans & computers to work togetherWhy lightning = beefWhy machines aren't quite ready to write all of your adsHow machine learning is impacting bid management in paid mediaWhy larger corporations have a distinct advantage when it comes to using machine learningYou can connect with Brad on Twitter @bgtheory or via adalysis.com. See acast.com/privacy for privacy and opt-out information.