Ideasex With Abacus
21 - Lego: Building A Brand Brick By Brick - James Gregson
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:35:24
- Mais informações
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Sinopse
We talk to James Gregson, Digital Creative Director for LEGO, about what it takes to keep a 100 year old brand relevant in the face of changing trends and unimaginable competition.
