In The Sales Arena

The 6 Levels of Relationship – Pursuing Sales Mastery - ITSA #022   This is the third in 4 podcasts on what it takes to be a sales master in 2015. So far we have talked about the power of a sales process and value based selling. Today we are going to talk about the 6 levels of relationship and how important it is to be intentional about building Levels 5 and 6. Yes! We are always measuring everything! Why? ·      Consistency ·      Repeatable ·      What we measure we can improve ·      Awareness!  We define The 6 Levels of Relationship like this … ü   Level 1 – I am an unknown (we will define as they don’t even know who I am or who my company is)  ü   Level 2 – I am known (defined as they know who I am and who my company is but they don’t know what we do) ü   Level 3 – I am a vendor (we will define as I am on their list to buy from and they may or may not be buying from me)  ü   Level 4 – I am a supplier (we will define as they are buying from us with some regularity) ü   Level 5 – I am a partner (defined