In The Sales Arena

4 Keys To Using Social Media Work For You In Sales! I love using social media as a sales tool and when you use it properly it can be very effective. Some of the reasons I think it should be a tool in your bag would be: It’s free! It reaches a ton of people for free! It can bring credibility when used well. It can be noticeable by its absence. It is a lot of fun … The important part of social media is learning to use it properly. Here are 3 Keys to making social media work for you in your sales efforts: Key #1 – not all channels are created equal Facebook – primarily B2C Twitter – B2B or B2C Linked In – B2B Key #2 - You have to have the goods that help people by bringing value to their work and/or personal lives. Key #3 – you have to be consistent in your delivery whatever channel(s) you choose to create a voice and build up a following. Key #4 – bring value, bring value, bring value and bring even more value and then they will let you market to them! We recommend you pick 1 channel at a time, master it an