Actionable Marketing Podcast

High-profile data breaches at big-name companies have become an all-too-common pitfall that creates negative press. Marketers need to protect their company and customers by knowing how to prevent a cybersecurity attack or security lapse. Today’s guest is Gary S. Chan from Alfizo Security Solutions. Gary is a cybersecurity expert and helps organizations make sure software and systems are safe and secure. Avoid being the next victim and consider the cost of inaction.   Some of the highlights of the show include: Why should marketers care about cybersecurity? To stay safe and do a better job Best Practices: Proper messaging, deliverability, and documentation gets clients Settings: Configure SPF and other security options for recipients to receive email Security Defense: Stop bad things from happening to you and your customers Remote Security: Technical services and tools to prevent serious problems Privacy Policies: Read terms and conditions to understand intended use of data Repeatable Software: Always use wha