Digital Marketing Radio

David: Do you need any special software to create a Kindle book? How do you format a Kindle book and do you publish a Kindle book? Those are just three of the questions that I intend to ask our special guest today, Ashly Lorenzana. Ashly, welcome to DMR. Ashly: Thank you so much for having me. David: Thank you for joining us. Ashly is an expert in Kindle publishing, book marketing, blogging, and also freelance writing. You can find her over at AshelyLorenzana.com. Ashly, is publishing a Kindle book easy or is it a bit of a learning curve to grasp the essentials? Ashly: I think it's getting easier. I think there are some aspects of Kindle publishing that are still somewhat of a challenge for people who are new to the whole process. The formatting is one of the trickier areas, cover design, a lot of people struggle with that it seems like, but other than that, I would say it's fairly easy. Amazon has made it pretty easy for people at this point in time is my opinion. David: Is this a logical area for bus