Digital Marketing Radio

Ryan Buchanan is CEO of eROI, a digital marketing agency, which he founded to inspire and be inspired. His philosophy is all about stepping into client's shoes with a business mindset first. You can find Ryan over at eROI.com. Today on Digital Marketing Radio we discuss the following: Email marketing ideas for 2015 Is email marketing still innovating? Will social ever overtake email as a reliable customer communications medium? How has the increased use of mobile impacted email marketing? How Ryan obtained the domain eROI.com Is collecting email addresses still essential for most businesses now? Using tools to capture data from both web and social Whether or not email will always be part of the marketing mix Why organic reach is so much of a challenge on Facebook The multiple touch points of a customer order journey Are companies innovating fast enough to take advantage of mew technology? What is the 'fluid web'? What can you learn from your customers? Working towards a single view of the cu