Digital Marketing Radio

Creating a Holistic Digital Marketing Strategy – ANTHONY KIRLEW | DMR #114

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Sinopse

Today I’m pleased to be talking to a man, who founded his first Internet Marketing firm back in 1999. He’s worked for a large search agency, in-house for couple of major brands and is a regular conference speaker - he's welcome to DMR, Anthony Kirlew. You can find Anthony over at AnthonyKirlew.com. Today on Digital Marketing Radio we discuss  how to create a holistic digital marketing strategy, with topics including: Do you think that  brick and mortar businesses generally ‘get’ digital marketing nowadays more than they used to a few years ago? What do you feel businesses struggle most with at the moment when it comes to digital marketing? Tell me about your 'SWOT' approach to digital marketing What would you say are the things that businesses think that they’re doing well - but they’re actually not? If you’re doing work for a bigger business that employs multiple agencies to do different digital marketing activities - is it possible to tie everything together in a joint approach? [Tweet ""Before s