Digital Marketing Radio

Today I'm joined by someone who sold his business for 7 figures back in 2003 and then retired. And then got bored. So he started an e-commerce business, and that’s now generated over 20 million dollars in sales to-date. Welcome to DMR, Jon Butt (@MarketingOwners). [You can find Jon over at MarketingForOwners.com.] https://www.youtube.com/watch?v=rSMwtWb_czo On this episode of Digital Marketing Radio we discuss  creating customers on autopilot, with topics including: You registered FireProtectionOnline.co.uk back in 2006 - how significant to your success is the fact that you were previously involved in that industry? Michael Gerber says “work on the business not in the business” & that’s what you also seem to apply to what you do. When you started off were you very hands on in every marketing activity? What marketing activity should a business try to automate first? What marketing activity shouldn’t a business owner automate? How has automation technology changed over the past few years? Can any bu