Digital Marketing Radio

Today I’m joined by someone who moved from project management, to educating and communicating the value of email marketing to digital marketers, entrepreneurs, and content creators everywhere. Welcome to DMR, Tom Tate (@tnrt). [Tom is Product Marketing Manager at AWeber.com. You can also find him over at Weekly.coffee] https://www.youtube.com/watch?v=pmho2MO3AY8 On this episode of Digital Marketing Radio we discuss how to attract and engage email subscribers, with topics including: How would you compare the value of email marketing compared with other digital channels? Is it important for every type of business to be building a list? How much detail on your prospects is it best to get, or will email suffice? What are some of the more effective ways to attract new subscribers at the moment? Is it possible to come across as very personalised, but still be very much automated? What are some of the more effective ways to get your subscribers to open and engage with your emails? Are there any idea leng