Digital Marketing Radio

Today I'm joined by a man who’s come from being a congressional press secretary, to leading online advertising strategy for the likes of Hootsuite, Fitbit and Eventbrite. He’s co-founder of the social media advisory firm Foxwell Digital. Welcome to DMR, Andrew Foxwell. On this episode of Digital Marketing Radio we discuss whether or not you should be advertising on Instagram, with topics including: If a business advertises on Facebook, should it also be advertising on Instagram? What makes a great Instagram advert? How do you measure success? What kind of call to action is effective? What kind of business should definitely be advertising on Instagram? Is there any particular type of business that shouldn’t bother with Instagram advertising? What are some common mistakes that you see businesses making with Instagram advertising? What are a few tips on how to setup your first Instagram advertising campaign? How targeted can you be when you’re selecting your audience? Does Instagram hav