Digital Marketing Radio

Today I'm joined by a marketing consultant who specialises in LinkedIn lead generation She’s a published author, international speaker and and entrepreneur... welcome to DMR, Jimena Cortes. [You can find Jimena over at JimenaCortes.com.] On this episode of Digital Marketing Radio we discuss LinkedIn lead generation, with topics including: Why for you is LinkedIn the place to be? When you’re advising clients on how to generate leads from LinkedIn, are we talking about any industry? Or does it just work best for certain types of businesses? And is this through advertising on LinkedIn? Or building personal connections on LinkedIn? What would be an example of a success story to demonstrate what you’re talking about? What are some of the mistakes that you see people making on LinkedIn? When you connect with someone on LinkedIn you can download their contact details - are you a fan of taking conversations off LinkedIn? A year ago Microsoft decided to buy LinkedIn. I haven’t seen any significant ch