Young Pr Pros

Young PR Pros: Episode #60 - Including Communicators in C-suite Level Meetings

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Sinopse

This week, Kristine Simpson and Julia Kent respond to a question from our good friend and devoted listener Sarah Bustard. She asks: Sarah Bustard @sarahbustard@YoungPRPros Looking for topics? I'd be interested in hearing @Kristinesimpson and @kentjulia's thoughts on this bit.ly/12eeREz The article entitled Communications Strategists Deliberated on 60 Million in Cuts at Environment Canada, talks about how communicators were invited to attend a c-suite and major business meeting in order to be better prepared. First Kristine and Julia talk about the positives of having communicators in these meetings. They also discuss how young communicators can work their way in to these meetings. “This allowed an analysis of communication issues, stakeholder reactions and public perception to be weighed during the consideration of each and every proposal and had the added advantage of having communications staff familiar with the proposals, and ready to hit the ground running once the decisions were announced.” Then, Kri