The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

Many sellers assume that experience makes them good at building valuable relationships, but there’s an art to tactically leveraging relationships to land your biggest customers.   Zvi Band is the co-founder and CEO of Contactually, a relationship-oriented CRM designed to help businesses build and maintain relationships with their networks. He was an introvert in college who hardly ever left his room, but that was before he discovered that relationships would be his best asset. He is the author of the book Success is in Your Sphere.   Sharpen your tools   Zvi recognized the need for Contactually because he would connect with people and then lose track of them and miss the opportunity. It wasn’t that he was doing a bad job. He was simply so focused on working hard for his existing clients that he lost touch.   To measure the strength of your network, he recommends opening any social media tool and considering whether your network would come to your side if you asked for something simple like $20. Then, if you