Digital & Social Media Leadership Forum Radio

Show #15: Why and How to Use Paid Social with Katy Howell of immediate future

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Sinopse

Special Guest: Katy Howell of social media agency, Immediate Future Join us as we talk about paid social, why it's important, the secret to it and Katy shares her top tip for getting the most from your investment in it. Named 4th most influential social media marketing expert by the Drum, a BIMA HOT100 (twice) and Digerati top 100, Katy is CEO at immediate future - a social digital consultancy that helps brands succeed in social media and deliver value to the business. Katy’s social expertise spans many industries with clients including; Thomson Reuters, Post Office, IBM, Selfridges, Cineworld, Diageo. Host: Jo Dodds