So, Here's My Story...

Episode 24 We’ve all had the experience of feeling like a company doesn’t care about us, but how many of us have examined how our own clients experience working with us? This week, Jodi and Eliot talk about Thanksgiving and whiskey, Saturday Night Live spoofs, and how all of it relates to keeping your customers and clients happy. Why is that important for business? "You see, this phone system consists of a multibillion-dollar matrix of space age technology that is so sophisticated - even we can't handle it. But that's your problem, isn't it? So, the next time you complain about your phone service, why don't you try using two Dixie cups with a string? We don't care. We don't have to. We're the Phone Company." – Saturday Night Live, September 18, 1976) Companies often differ in how they treat external and internal customers. As an acquaintance of Jodi’s once said – you date the external clients, and all of your effort goes there. Your internal customers are the ones you already married – they’re stuck with you