Mastermind Your Launch

25: Jayna Thompson, Alexis Suitcase, How to Launch a Thriving Boutique

Informações:

Sinopse

Jayna Thompson is the founder of Alexis Suitcase, a contemporary consignment boutique with 3 locations in the Atlanta area. With everything from Gap to Gucci, Alexis Suitcase offers its customers the experience of an upscale boutique at a fraction of the cost. Mission: Jayna knew from a young age that she wanted to one day own a clothing store. At the age of 25 she took the leap with the help of her mom. In today’s interview she shares the journey of those early days and the key moments and people that helped create this thriving boutique. (01:50) Mindset: As with many entrepreneurs, Jayna experienced fear of failure and the unknown. Listen as she shares the mindset that helped her push through and how her young age actually worked to her advantage. (03:17) Marketing: In the beginning days of Alexis Suitcase, Jayna spread the word through networking events, print advertisement and friends and family. Hear her discuss what worked and what didn’t, plus her biggest advice for anyone looking to open a brick and m