Art Of Value Show - Discover Value | Create Options | Start Pricing

Chris Lema is a software product strategist and daily blogger at ChrisLema.com. In this episode, we discuss value pricing in the enterprise market and creating membership sites. During the first segment, we explore selling software to large customers through story and value. In the second segment, Chris explains why a subscription service is actually a […] The post Narrative Is the Medium for Value with Chris Lema – 101 appeared first on Art Of Value.