It's No Secret With Dr T.
097 - 7 Tips To Make Your Internal Marketing Surveys A Success
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:04:56
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Sinopse
Every business wants more A and B clients and less C and D clients, but how do you find them? One of the best ways is to create an internal marketing survey and ask your A and B clients some simple questions. The more you can learn about you’re A and B clients, the more you’ll also learn about where you can find them, and you can use this information in your future marketing, however, there are a few rules to follow. Hardcopy - 90%+ I know many businesses send out electronic surveys because they’re cheaper to distribute, but the open and completion rate is low, so I’m not a huge fan. I much prefer hardcopy surveys, the ones that arrive in your letterbox. I know it sounds outdated, but I’ve used hardcopy surveys for years, and our return rate was always close to 90%+ However, a poorly constructed hardcopy survey can still fail. The concept of hardcopy survey works, I know this for a fact, but the delivery and process to follow is critical. 7 Tips Here are seven tips to remember to make sure your next internal