It's No Secret With Dr T.

Whether you're a Podiatrist making orthotics, a Lawyer writing a Will, a Real Estate Agent selling a house, a Dentist or a hairdresser, we all have units of measure that are worth a particular value.  This episode is all about using these units of measure as a measuring stick towards helping you decide whether you do something or not.  If you're thinking of attending an event or using a business coach, don't look at the costs in dollar terms, instead look at it in unit terms.  For example, if a pair of orthotics generates $500 in revenue and you're considering going to an event that costs $1000, it only requires you to make two orthotics (2 x $500).  With flights and accommodation and time off of work, it may cost you $3000, but that's really only six pairs of orthotics, but if attending this event helps you sell six more pairs of orthotics per month, or write six more wills, or one more house sale, then you've made your money back.  But if it helps you do that same thing the next month and for the next 12-mo