Gamification Talk Radio

Jonathan Peters, PhD - WHY We Play – Part 2

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WHY We Play – Part 2 People don't fit nicely into categories, and we're in the people business. So, what if we looked at things differently?  Once we know why people do things, we can anticipate what they enjoy doing and what they consider fun. Once we know that, we can add game elements, mechanics, and dynamics that they'll actually enjoy, that will cause them to want to play. Today’s episode is Part 1 of an outtake from a recent webinar that Sententia hosted with Jonathan Peters, PhD entitled Why We Play. You’ll hear Jonathan explain the 16 WHYS that we use at Sententia. For many people, the 16 WHYS feels, looks, sounds like something they’ve gone through before. But it’s actually quite different. Jonathan tells us why it’s different, and also introduces you to the 14 WHYS that relate directly to gamification and how and what each of us defines as FUN. After all, wouldn’t it be better if people wanted to engage in your programs rather than being prodded and pushed? If you’d like a copy of the whitepaper tha