Inspired Marketing
Inspired Marketing: HomeAway’s Angela Vega on Program Management Strategy
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:33:20
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Sinopse
When Angela Vega joined HomeAway as a Senior Marketing Manager, one thing stuck out to her. With over 150 million emails being sent out month, yes monthly, HomeAway was in need of a strong email strategy. That's when she began a program management approach, to help customers engage in relevant content and to help her team save time on campaign creation.
