Business For Superheroes

Vicky and Joe talk about misery tea, tit-lice, and how the effing hell you can possibly come up with a good title for your book (or course or product or anything). They promise you 10 top tips, but only deliver 5 because–somewhat predictably–they ran out of time. Tune in and find out why it's so tough coming up with titles, why your bookshelf is your friend, and how to rope in friends, family, and clients to help.   Key Takeaways: [1:20] Quick Dingle update! Everything takes longer than you think it will.  [5:55] Vicky is thinking of ending this podcast. Are you shocked? [7:55] When it comes to coming up with a title for your book, that process can take months. [9:55] Authors have a lot a pressure coming up with a good and engaging title that attracts attention.  [11:5] We want a title that feels like ‘us’. We want a title that is unique.  [12:10] Vicky has ten top tips that she uses for herself and her nonfiction writers.  [13:20] Look at the titles on your bookshelves!  [18:30] What book titles tend to jump