Visionary Aquaponics With Maribou Latour

13: Marketing Strategies and Branding with Paul Van der Werf

Informações:

Sinopse

In this episode, Paul and I talk about marketing strategies, differentiating your Aquaponics brand, value-added industries, educating the consumer, and using cooperatives as leverage in the business of Aquaponics. Paul Van der Werf is an Integrated Aquaculture Designer whose focus is on sustainable food production systems. His mission is to inspire, engage and encourage everyone with a strong interest in fresh, high quality food to embrace their desire to learn and enrich lives. He has over 15 years experience in agriculture, horticulture and aquaculture design, project development, delivery and management.