Starting From Nothing - The Foundation Podcast | Building Your Business Entirely From Scratch.

Andrei Mincov is the “trademark guy” and founder of Trademark Factory. He earned his PhD in law and worked for the biggest international law firm in Russia doing intellectual property work for the likes of Microsoft, Google, Apple, Facebook, J. K. Rowling, DreamWorks and more. When Andrei moved to Canada, he went from being a hotshot lawyer to a nobody. It wasn’t until he read Robert Kiyosaki’s Rich Dad, Poor Dad that he decided to start his own firm. In this interview, Andrei teaches us about what a trademark does, and why it’s better to trademark before you launch your company rather than later. He also shares the story of how he became “the trademark guy” and how he challenged himself to become an entrepreneur.     In This Interview I Ask: 1:05 - How [did] you come to be the “trademark guy” in the Trademark Factory. What’s your story? 6:15 - How long ago did you join the biggest law firm in Russia? 15:00 - Why are trademarks important, and why are we wrong for not thinking about this stuff? 21:23 - You act