This Is Marketing Podcast

Interview: Aggregating Your Marketing Ecosystem Data with Michelle Jacobs and Matt Hertig

Informações:

Sinopse

This week I had the opportunity to sit down with Michelle Jacobs and Matt Hertig of Alight Anlytics to discuss their platform, ChannelMix. ChannelMix aggregates clients’ marketing data from a huge number of sources. That way, those brands and agencies can see how their campaigns are working across a huge number channels. Matt and Michelle […]