Ko Sales Coach

Say Yes It’s the word salespeople are trying desperately to get their customer to say, “yes”. It’s so simple and yet it can be a real challenge to persuade your customer. On today’s show discover: … 6 universal principles that can influence your customer to say “yes”; … and ideas for incorporating these principles and becoming more persuasive. Leave a Rating and Review in iTunes Science Believe it or not researchers have been studying why we say “yes” for over 60 years! It turns out there really is some science involved in the art of persuasion. What they found are 6 universal principles that influence customers to say “yes”. 6 Universal Principles Reciprocity Reciprocity is the feeling we all have to give back what we have received from others. It seems that when you use the principle of reciprocation there are three important keys to success: 1 – be first to give 2 – make it personal and 3- whenever you can make it unexpected. Scarcity You know, we all want what we can’t have. If you’ve ever heard “Call