Content Creator Show With Dr. Brian Dixon - Explaining The How Of: Membership Sites | Facebook Ads | Retargeting | Autorespon

In this 12th episode of the Content Creator Show, Mike Kim is a open book about Copywriting and his Personal Branding journey. Mike Kim MikeKim.tv Brand You! Podcast The Do It Yourself Blog Guide Mentions Curse of Knowledge "The curse of knowledge is a cognitive bias that leads better-informed parties to find it extremely difficult to think about problems from the perspective of lesser-informed parties." -Wikipedia Lego Principle -People are like Lego pieces. -Be that one peg to the people that are already tuned into you. Tips -The thing that makes you different is you. -The driver should be you. That’s the advantage you have. -Be who you are, where you’re at right now. -Be the expert in your circle, in your local community. -There are people that don’t want to listen to the big names. -Share all your content and sort it out later. -Live your brand, but charge for it too. -People want to get coached by you. Action Steps Exercise Mike does with all his clients: -Sit down and describe yourself in 3 words. -Ask