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Most entrepreneurs are more left-brained, while the right-brained people stick more with creatives. In this episode, Stephen Key shares how you can use both groups of people and turn your ideas into licensing goldmines. Stephen is an inventor, entrepreneur, and educator who has licensed and patented multiple products in three decades. He wrote the book One Simple Idea as a tell-all of how you can rent out an idea and create cash flow. If the worst ideas can roll in that income, imagine what a great idea would generate.Some Topics We Discussed Include:How to “Rent” your ideas vs selling themYou can license anythingWhy you shouldn’t have the ideaHow to use “The Multiplying Effect” for exponential resultsWhat Stephen would have done differently if he were starting todayFeeding the Idea MonsterHow to use “Design Schools” as Gold MinesHow to make the first approach to licenseesHow to create easy leverage points to win over both sides of a dealWhy you don’t need to have an eye for opportunityWhy you don’t have to d