Sales Secrets

As a consultant, Gabe has the unique advantage of visiting different companies and seeing their sales motion. Every once and awhile, he visits a company and experiences something less than stellar. A few weeks back, Gabe visited a company who was in the middle of a transition to an account-based approach. Diving into the weeds, Gabe reviewed the process beginning to end and discusses and debates with Steve the lessons learned. In This Episode You'll Learn: What not to do when identifying target accounts Issues reps face when identifying target contacts How reps can waste time trying to find optimal contact information The need to structure your outreach strategy Links and Resources Mentioned in This Episode: How to do Account-Based Sales . . .Not LinkedIn Post Account-Based Everything Webinar w/ Trish Bertuzzi, Matt Heinz, Gabe Larsen 16: Leveraging Account-Based Marketing and Account-Based Sales in the Enterprise w/Ken Krogue, Jon Miller, & Rich Neal