Red - The Marketing Podcast For Experts

RED 195: How To Start A Movement And Be Remembered (At Trade Shows And Other Events)

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Sinopse

It's amazing the how much time, money, and effort that is wasted attending networking events, various business parties, and trade shows. Still, if you know what to do, you can turn even the most "worthless" event into something great. On this episode of RED Podcast, I talk about how to do just that. What You'll Learn: Why most people (maybe even you) find trade shows so frustrating (and how a few elite people actually make them worthwhile) How the hell is that guy going to finish a marathon? The networking mistakes even successful people make Why are you still acting like you're in junior high school? Is there a invisible "force field" in the room? If so, how to dismantle it... Snapchat -- why it doesn't matter A networking lesson from a "crazy" guy at the marathon How to kill a good connection dead Want to be the most interesting guy in the room? Start a conversation with this question... Links To Things I Talk About: Theodore Roosevelt - Man In The Arena Derek Sivers - How to Start A Movement Jon Acuff