Mindshare Uk

This year’s Huddle theme is ‘Power To The People’ and we have a jam-packed agenda of 140 + sessions featuring a mix of leading media, tech players, entrepreneurs, academics, celebrities and interested amateurs that will discuss and debate how people are taking back control and what this means for brands and communications We are living in turbulent times. With a climate of political populism, economic upheaval and general uncertainty for the future, Britain has never been so divided. Across the generations, by regions and within families, differences of opinions, thoughts, values and behaviours are now widespread - young versus old, city versus rural, vegan versus meat-eater, London versus the rest the country, the discord goes on.  And across these different tribes a common response is emerging - with so many factors out of people’s control, with so many concerns for the future – what are the small ways in which they can take back power? How can people shape their lives, choices, decisions in