Your Digital Pastor - Dr. Marcus Cylar

1️⃣ COMMUNITY SPOTLIGHT - In every seminary community, which comprises, at minimum, current students, faculty, staff, and alumni, there is a treasure chest of stories to be shared, either of what those seminary family members are doing presently or of the difference the seminary has made in their lives. An institution’s social media team should collect as many of these stories as possible and post them frequently. 2️⃣ BEHIND THE SCENES: IN THE CLASSROOM - What is it like to actually take a course at your school? I remember having some fascinating and oftentimes spirited conversations in my classes during my seminary years, and I can only imagine what kind of online discussion could have been sparked had clips on any of those discussions been posted on social media. Instant engagement right here! 3️⃣ PRESIDENT’S PERSPECTIVE - Among the many hats a seminary president should wear is that of content producer. He or she should have a blog, vlog, podcast, or at least a bi-monthly newsletter where he/she shares pe