Product Hunt Radio

Environmentally-friendly entrepreneurship and the future of direct-to-consumer with Sarah Paiji Yoo

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Sinopse

Abadesi is joined on this episode by Sarah Paiji Yoo. She is the founder of Blueland, a direct-to-consumer company that sells environmentally-friendly cleaning supplies. She formerly founded and sold Snapette, a mobile platform for local platform shopping.In this episode they talk about...Her extensive entrepreneurial journey“We ended up launching one business per year for the next four years, which was crazy.”Sarah was a successful founder before she started Blueland. When she first switched from a Blackberry to an iPhone, she realized the power of the platform and launched a company called Snapette, which she later sold. Later, she started a startup studio and churned out a number of different direct-to-consumer businesses in a variety of spaces: luxury footwear, beauty, fashion, and even coffee.How she convinced investors of the promise of Blueland“At first our deck opened with the environmental story. It led with our mission to eliminate single-use plastic packaging. We realized for a subset of investors