Edelman Uk

Sideload #09 – How SEO and link building can breathe new life into the humble press office

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Special guest Ben Harrow from Vouchercloud (www.vouchercloud.com) joins London Tech’s Christina Petrova to discuss how SEO practices and link-building can not only create better results for brands, but a whole new dynamic for the old-school press office model. No more “did you get my press release?” but, “I know this ranks well for your readers, any chance of a link back?” Want to get in touch? Email sideload@edelman.com